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In this video men’s style, grooming, fitness and lifestyle expert, Aaron Marino of IAmAlphaM, AaronMarino, Pete & Pedro , and Ollie shares an episode of Behind the Reel with Paul McGregor. Alpha and Paul first connect in 2010, and Paul has been inspired by Alpha’s YouTube channel growth.

In this episode, Alpha discusses how he feels about his YouTube success as well as:

  • How he started YouTube and why
  • His lowest points, going bankrupt, and struggling for money
  • The negativity he receives on YouTube and how he struggles to deal with it
  • Sponsorships — is it all about the money?
  • Advice he would give to someone starting or trying to grow their YouTube channel
  • How to deal with mental health and overcome challenges.